Selected Projects

Designer Toys as Contemporary Art
Guest curator Pharrell Williams
Design Exchange, Toronto

This Is Not a Toy was the world’s first ever large-scale exhibition dedicated to urban vinyl as contemporary art, at Design Exchange Feb 7 - May 19, 2014. With guest curator Pharrell Williams, This Is Not a Toy is the world's first exhibition featuring a collection of contemporary artworks created by artists including Takashi Murakami, KAWS, FriendsWithYou, Coarse, Huck Gee, and Frank Kozik.

Reflecting on the artists that inspired us to form Magic Pony in 2002, we've curated Pon Pon Pony Jam, featuring work by pioneers of the designer toy movement - Pete Fowler, James Jarvis, Junko Mizuno, Nathan Jurevicius, Devilrobots, and Michael Lau.


Character Design Installation Project
Design Exchange, Toronto

Magic Pony designed Pon Pon Pony Jam, a special curated installation championing the multifaceted world of character design featuring international artists Devilrobots (JP), James Jarvis (UK), Junko Mizuno (JP), Michael Lau (HK), Nathan Jurevicius (AUS) and Pete Fowler (UK). This diverse group of creators are recognized as discernible pioneers within the designer toy field, communicating their visual philosophies through the unconventional medium of the art toy.

Giant Snowmen for Childrens Charity
Starlight Foundations "Make a Wish" Program

Magic Pony and Toronto Tourism transformed Toronto into TORONTOLAND – a winter wonderland theme park – with our favourite artists including Tara McPherson, Nathan Jurevicius, Alex McLeod, Team Macho, TADO, Ben&Julia, Mark Gervais, Melinda Josie, Travis Lampe, Noel Middleton, APAK, Rilla Alexander, Jon Todd, Patrick Kyle and Ginette Lapalme. Each artist created a unique 8 ft tall Giant Snowman that helped raise $50,000 for the Starlight "Make a Wish" program.

Toronto Hearts Japan
Charity Art Auction for Japan Relief

Gladstone Hotel, Toronto 

Narwhal Projects & Magic Pony present Toronto Hearts Japan, a one night raffle and five day silent art auction fundraiser for the Japan relief effort. Our hearts have been broken by news of devastated towns and people separated from their homes and families, and we want to help. Hosted by The Gladstone hotel, this event lets all of us who feel a special connection to Japan lend a hand in our own way. All proceeds will be donated to The Red Cross and to helping rebuild the Birdo Flugas Artist Centre and Community in Shiogama.

Wish Come True
FriendsWithYou Pop-Up Shop
Magic Pony, Toronto 

Welcoming Miami pop artists FriendsWithYou for their first visit to Toronto, Magic Pony produced and launched the The Wish Come True Pop-Up Shop marking the official launch of MP x FWY apparel and limited edition art prints alongside favourite supermagical toys such as the “Wish Come True” minifigures, “Luckies” magical charms, and a showcase of early FWY product design including original plush and wood characters.

The Wish Come True Pop-Up Shop featured a special appearance by The Rainbow King and Samuel Borkson and Arturo Sandoval III - the creators of FriendsWithYou. Artists and fans were welcome to meet and join in celebrating the artists’ first Canadian appearance! Finally, Magic Pony and Narwhal Projects presented Daydreamers, a solo exhibition showcasing FriendsWithYou’s painted works for the first time in Canada.

Magic Pony, Design Exchange, AGO First Thursdays

Time to put away that boring nail polish! From the success of our Nail Art Parties at Magic Pony, we've hosted many  Nail Art by Artists art parties with a fashionably fun lineup of local creators including Crywolf, Theo Gallero, Jamiyla Lowe, Adrienne Kammerer, Nathan Jurevicius, Melinda Josie, Michael Comeau, Ginette Lapalme and many more.